StoreSpace Insights
StoreSpace Insights provides advanced retail space planning software to optimise store layouts through tools like AutoCAD-based design and performance insights.
The Challenge
StoreSpace Insights needed its own distinct online identity to improve visibility and engagement with future customers. The previous site, which was a sub section on its parent company, made it challenging for potential clients to quickly find the product and understand the features and benefits.
The new website was required to be not only visually appealing but also easy to navigate, provide a streamlined user experience that communicated key messages and benefits clearly and effectively, with clear call to actions to request a demo.
The Solution
The goal was to create a fresh, intuitive website that elevated StoreSpace Insights’ brand identity while maintaining connections to the parent company's brand colours. The result is a sleek, modern design with a professional aesthetic, characterised by a clean layout, bold typography, and eye-catching visuals.
The homepage emphasises core offerings, such as retail space planning and optimisation, with interactive elements guiding visitors to key solutions. Clear navigation and user-focused design ensure seamless browsing, quick access to information, and easy demo requests. Detailed service pages were also included to enhance SEO performance.